A small bar in Iowa capital city Des Moines seems to have gotten the attention of Apple. Clint Curtis, owner of the establishment, Lift, just got a cease-and-desist order from the billion-dollar corporation, and he's a little bit confused.

The story goes that Curtis received the email that warned him of his "iPod Mondays" weekly event. The email from Apple representative Pete Alcorn reads: "Please choose a name for your product that is consistent with Apple's guidelines (that does not include iPod or any other Apple trademark or variation thereon)." This is actually in response to the establishment's website called ipodmonday.com, as well as other online broadcasts and podcasts.

Overall though, what Apple wants is for him to stop using "iPod Mondays" for the weekly event of allowing customers to share their their playlists with other patrons over the establishment's sound system. Looking at it from Apple's perspective, that's understandable. Put that way, it's pretty black and white, so why is Curtis confused?

I do this little thing called iPod Monday in a little bar in Des Moines, Iowa, that attracts 45 people at most. Why is this billion-dollar corporation worrying about iPod Monday? I've generated a lot of interest for iPods in Des Moines, but I haven't received any compensation, not even a 'This is a cool thing you are doing,' until two years later, when I get a cease-and-desist order.

Furthermore, Curtis has expressed that he even asked permission from Apple to use the name iPod. In his efforts, he hadn't gotten a negative response. His "iPod Monday" isn't even kept secret from the corporation as his website sends frequent updates to Apple.

As thing stand, Curtis has already responded to Alcorn via email, but has yet to receive a reply.