Earlier this week, it was announced by Apple that YouTube videos will be available on Apple TV after a software update that should be available this June. Of course, this mention of YouTube has lead to a surge of interest, so here's more on the software update.

Speaking to iLounge, Apple Vice President of Worldwide Mac Hardware Marketing David Moody said that YouTube will soon be encoding videos in the H.264 format that is preferred by Apple TV.

Moody also adds that because of YouTube's new encoding, all new videos submitted to YouTube after the Apple TV update arrives.

It was said that from the update's launch until Fall, YouTube will be encoding all of their videos into H.264 format until all of them are available on Apple TV.

Moody notes that at the moment they view Apple TV to be much like the iPod in it's early days. The company is supposedly still identifying the strengths of the product and they're still trying to add features that users will enjoy.

This adoption of YouTube is an move to capitalize on Apple TV's two strengths which is being connected to the internet, and having an extendable, upgradable, software platform.

In related news, Moody also revealed that the 160GB Apple TV can soon be acquired by users in retail Apple Store locations. No specific date yet, but pricing is said to be at US$ 399.