Apple is really jumping up the campaign for its newest baby the iPhone given that we are just a few days away from its official launch. The Cupertino-based company has just announced a previously unknown feature allowing consumers to enjoy YouTube content on the said mobile phone.

The application that will be used for wirelessly streaming these content was designed by Apple itself and will utilize Wi-Fi and EDGE networks. Prior to this, it was reported that user-generated video site YouTube has began encoding its videos in the advanced H.264 format to "achieve higher video quality and longer battery life".

Furthermore, Apple added that the same application is also available for the Apple TV. The good thing about this one is that the software update can be accessed via the TV's built-in software update feature for free.

Going back to YouTube on iPhone, Apple came up with a preview video for the feature on its official website. If you want to get a glimpse of how you can stream YouTube content on iPhone, click on our Read link below and it should take you to Apple's iPhone preview page.