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Posted Feb 7, 2007 04:57 by Victor B. Listed in: iTunes, Opinion & Analysis Tags: DRM, Sony BMG, Steve Jobs
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Shiny apple music. - Image 1The internet is filled with interesting reads, and this new statement from Steve Jobs, Apple's head honcho is definitely deserving of some talk. On the agenda for his "Thoughts on Music" piece? Opening up DRM, the future of the music player industry, and... Did we just say opening up DRM?

Well, in a sense. In his article, he discusses the current state of digital rights management and music, noting that Apple doesn't have power over the music it sells:

The rub comes from the music Apple sells on its online iTunes Store. Since Apple does not own or control any music itself, it must license the rights to distribute music from others, primarily the "big four" music companies: Universal, Sony BMG, Warner and EMI.


Despite that, music players are big business, which is why he now discusses three possible scenarios for the future of digital music.

The three scenarios? First, there's staying the course and maintaining status quo, where music companies and Apple don't really make that great a profit from the less than 3% of purchased music on all iPods in existence. Second is Jobs' idea to sell their Fairplay DRM, attempting to make it the standard by which all DRM would work. Definitely unlikely, given the nature of business these days. Lastly, and probably the one we all like: the abolition of digital rights management.

You guys should definitely check out Jobs' article and then make your own decision. Which one of the options really piques your interest, eh?

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   by killahkazx (Unregistered) - 2007-02-09
 » nodrm

Wow a report on getting rid of drm and only 1 response?

i myself would love a way of having 1 drm on all mp3 devices like a mp3 format just with a security layer added on




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