What is it about Red anyway? What is it about Apple's "Red" Nano that makes it so hot? (I mean, other than the color.) Perhaps it's because that with every purchase of the product, Steve Jobs and his space monkeys will donate ten dollars to the Global Fund to Fight AIDs in Africa. A lot of kind-hearted souls out there huh?

You see, though MacScoop's sources could not reveal the exact numbers, they believe the company has received hundreds of thousand orders for the Red Nano in the first two weeks. A quick examination of Apple's online store sales top 10, shows that the "Red" Nano is a big seller.

MacScoop says that given the huge number of sales that Apple has registered for the Red Nano, the company is considering to release other Red products. They say that possible products include, a red MacBook, a red iMac, and a red video iPod. Macscoop does add though that it might be too early to predict with certainty the arrival of other Red products as a new color in any of Apple's line-up means a whole lot of production and inventory management.

Oh the costs of operation.

Anyway all this red-hotness makes Bono come to mind. We're thinking that people just want to look cool, I mean, cool enough for someone like Ms. Hilton to go "that's Hot" at that Nano that you've got hooked near your crotch, and then at the same time make yourself feel as philanthropic as Mr. I'm-cool-enough-to-wear-shades-indoors Bono.

Yep it's Bono-ism I tell you.