For the PSP, iPod and Mobile phone videophiles out there, we've just picked news on a video converter you might wanna check out. ADS just announced the release of their new InstantVideo To-Go product, which allows for easy conversion to the H.264 (.mp4) format your PSPs and iPod can gobble up easy.

For use between your PC and your portable device, this USB key speeds up the painfully long download time you guys have probably experienced when trying to download your LOTR Trilogy into your iPod or PSP. ADS also claims that a five-hour encoding session can be done in as fast as 20 minutes. The other good news is that this hardware-based encoder should be easy to use even for guys encoding for the first time - most of the process is already automated, with it being able to handle the following formats: MP4, MP3, AVI, WMV, MOV, RM, JPG, and TIFF.

The bad news: Better start saving up, as this little device will go for US$ 79.95 - about the price of one Blu-Ray game for the PS3. Unless you're one rich dude with tons o' dough to throw around, then go ahead and get one.